Wieden + Kennedy/Anna Nilson_pv04.png
Wieden + Kennedy/Michelle Lim_pv04.png
Wieden + Kennedy/Patricia Mackenzie_pv04.png
Wieden + Kennedy/Phil Rosieur_pv06.png
Wieden + Kennedy/Laura Jacob_pv06.png
Wieden + Kennedy/Jonathan_pv06.png
Wieden + Kennedy/Bronwen_pv07.png
Wieden + Kennedy/Ned Hodge_pv04.png

Wieden + Kennedy 2024

This project was commissioned by the London-based advertising creative studio Wieden&Kennedy as an in-house project celebrating the anniversary of its London office. The focus was on designing 3D representations of the people working at the studio, interpreted through my own visual style. Unlike my previous projects, which primarily involved creating fictional subjects, this project centered on translating the characteristics of real individuals into 3D assets while applying subtle caricature techniques. This approach made the project a distinct and rewarding experience. The tools used were ZBrush, Substance Painter, and Blender.

Wieden + Kennedy 2024